Retractable banners are an ideal form of advertising in trade shows, conferences, and any public event. The perfect mix of high quality posters mixed with the ease of mobility with sturdiness makes retractable banner perfect for everyone in any situations. However, what exactly makes it so unique?
What is a Retractable Banner?
Retractable banners are a sleek efficient way of getting the word out about your product or service no matter where you go. They purpose is no minimize the burden of hauling supplies and set up time involved with mobile presentation situations. They are not limited to mobile situation but any situation where space might be limited or you just desire an easier form of preparation and closure.
They typically have a strong metal base in a rectangle shape that contains in it a roll up banner. The base can either rotate to create an X or T to provide a self-standing banner, or it has additional legs that attach to it. From the top, you can roll the banner out easily by pulling, and attach a single pole from the top to the bottom. It is extremely simple and can be done by anyone in a matter of moments. They can contain graphic images, directions, promotions, contact information, or virtually anything. The banners are usually made from a sturdy canvas material that can show colors and text easily while not compromising strength. The aspect ratio is typically set, and your promotion must fit into this ratio or be adjusted accordingly.
The banner can be printed either digitally if made of vinyl or through a dye sublimation process (where the ink is pressed into the fabric with heat). The vinyl option can be more cost effective, great for short term outdoor use, and has a more matte finish. The fabric option has a more vibrant color scheme because of the printing method mentioned above. The fabric option also is scratch free, but it is optimized for indoor use, so it can be protected from the elements. Both options can be printed in full color, so your promotion won’t be limited to grayscale or just one or two colors. Some printing companies even offer options to exchange between vinyl and fabrics so you can benefit from both. Retractable banners at NYC trade-shows are some of the most expensive you will find in the market.
The retractable banners are flexible in printing size as well. They are usually 3 or 4 different sizes in which they can be ordered. These set of options allow for ultimate marketability to get your information out to those of interest and keep a professional image.
Lastly, their storage technique is very safe because they rolled up inside the base, and usually with a carry bag for the case. This meant that your investment can last for year, in a complete and vibrant condition that will capture audiences as long as you need.
If you need marketing help for a trade show visit our featured printing service today.